University of Isfahan Urban Economics 2588-4867 4 2 2019 09 23 Evaluating Cultural Vitality for Isfahan Metropolitan City Evaluating Cultural Vitality for Isfahan Metropolitan City 1 22 24735 10.22108/ue.2020.116626.1111 FA Shideh Yusef Taleshi MA Degree in Economics of Art and Culture, Department of Economics and Entrepreneurship, Faculty of Research Excellence in Arts and Entrepreneurship, Art University of Isfahan, Isfahan, Iran Homa Moazen Jamshidi Assistant Professor, Department of Art Economics and Entrepreneurship, Faculty of Research Excellence in Arts and Entrepreneurship, Art University of Isfahan, Isfahan, Iran Journal Article 2019 04 23 These days the importance of art and culture as a necessary capital for growth and development has been highly recognized and the need for the economy to find new areas of investment for generating income, creating jobs and etc. has made many developing and developed countries to strive to make full use of their resources available for reaching sustainable development. Regarding this, by investing on their cultural resources, different countries try to promote the economic, social and political development. On the path to national development, addressing cities and taking advantage of the cities opportunities to achieve urban development is a critical need. Optimal utilization of cultural resources to develop cities requires careful planning. Cultural planning, as the interconnected chapter of the three disciplines of cultural economics, urban economics and urban planning, is considered to be a required tool for utilizing cultural resources for development. In order to design an optimal development plan we need to have a complete and exact understanding of the current situation. Regarding this, evaluating our performance in utilizing the cultural resources is the first step for any cultural development plan. Among the many existing criteria for cultural development trends of regions, cultural vitality is the most comprehensive one, which uses a combination of three indicators including:1) the presence of opportunities for cultural participation; 2) cultural participation; and 3) support for culture, and 54 variables to reflect the situation of a community in the production, dissemination and support for art and culture as basis of cultural capital as well as cultural, economic, and social development. The present study aims to determine cultural vitality in the metropolitan city of Isfahan. The study, the study is a practical and a descriptive-analytical research in terms of the purpose and method. The required data for evaluating cultural vitality and its three indicators were directly obtained from the relevant organizations and statistical calendars. In line with the goal of this investigation, the data were standardized using statistical procedures including averages and standard deviation in order to obtain the same unit of different variables and data and prevent data bias. Finally, using simple average of the variables, the main sub-indicators were calculated and using the average of the main three sub-indicators, cultural vitality was measured through the years 1392-1395 (March 21, 2013 - March 21, 2016). According to the obtained results cultural vitality, as a whole, has been increased in Isfahan during this period with a change from -0.832 in 1392 to 0.502 in 1395. However, regarding the "Presence of Opportunities for Cultural Participation" indicator, Isfahan has experienced a decline. These days the importance of art and culture as a necessary capital for growth and development has been highly recognized and the need for the economy to find new areas of investment for generating income, creating jobs and etc. has made many developing and developed countries to strive to make full use of their resources available for reaching sustainable development. Regarding this, by investing on their cultural resources, different countries try to promote the economic, social and political development. On the path to national development, addressing cities and taking advantage of the cities opportunities to achieve urban development is a critical need. Optimal utilization of cultural resources to develop cities requires careful planning. Cultural planning, as the interconnected chapter of the three disciplines of cultural economics, urban economics and urban planning, is considered to be a required tool for utilizing cultural resources for development. In order to design an optimal development plan we need to have a complete and exact understanding of the current situation. Regarding this, evaluating our performance in utilizing the cultural resources is the first step for any cultural development plan. Among the many existing criteria for cultural development trends of regions, cultural vitality is the most comprehensive one, which uses a combination of three indicators including:1) the presence of opportunities for cultural participation; 2) cultural participation; and 3) support for culture, and 54 variables to reflect the situation of a community in the production, dissemination and support for art and culture as basis of cultural capital as well as cultural, economic, and social development. The present study aims to determine cultural vitality in the metropolitan city of Isfahan. The study, the study is a practical and a descriptive-analytical research in terms of the purpose and method. The required data for evaluating cultural vitality and its three indicators were directly obtained from the relevant organizations and statistical calendars. In line with the goal of this investigation, the data were standardized using statistical procedures including averages and standard deviation in order to obtain the same unit of different variables and data and prevent data bias. Finally, using simple average of the variables, the main sub-indicators were calculated and using the average of the main three sub-indicators, cultural vitality was measured through the years 1392-1395 (March 21, 2013 - March 21, 2016). According to the obtained results cultural vitality, as a whole, has been increased in Isfahan during this period with a change from -0.832 in 1392 to 0.502 in 1395. However, regarding the "Presence of Opportunities for Cultural Participation" indicator, Isfahan has experienced a decline. https://ue.ui.ac.ir/article_24735_90edb86a18b0d833a2645a85ac493ff4.pdf